Emergency Management

Emergency Management

Designing a Crisis Management Improvement Model with Emphasis on the Role of Social Media

Document Type : Original Article

Author
Sajjad Farhang
Assist. Prof., Dept. of Social Sciences, Faculty of Command and Management, Imam Ali (AS) Military University, Tehran, Iran
Abstract
This research has been carried out to design a model for promoting crisis management with an emphasis on the role of social media among armed forces employees. The research method is qualitatively based on the thematic analysis method. The statistical population included people who had both academic and practical experience in the field of media and crisis management, and finally, 17 people were selected as a statistical sample. According to the findings of the research, mass media have five main functions in crisis management: directing public opinion, monitoring and monitoring the environment, training, informing, and creating public solidarity. The findings of this research show that social media can play a significant role in the country's crisis management, and therefore the officials of the country's military forces are recommended to act based on the presented model to predict the crisis in time, prevent it and prepare to deal with it to pay.
Keywords
Crisis
Media
Social Media
Military Forces
Subjects

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  • Receive Date 03 November 2024
  • Revise Date 10 January 2025
  • Accept Date 07 February 2025